Publication:

Financing strategies for apparel start up business: a case study of RS Frenzy

Abstract
This book was written in a case study appraoch which has been successfully proven as an effective tool in teaching and learning process, particularly at the postgraduate level. Its function is to business scenarios, and relevant issues faced by aspiring entrepreneurs. Therefore, building on real case studies developed from the apparel and clothing industry's setting and supported by the authors' own experiences, this book hopes to stimulate the interests and passions in case study writing for the further development of effective learning approaches through case studies among students, academics, and practitioners ...
Keywords
New business enterprises , Case studies , Entrepreneurship , Small business , Management , Clothing and dress , Malaysia
Citation
Mohd Shah, S., Mohd Adzmi, R. S., Muhamad Sori, Z., Abdul Wahab, S., & Yaacob, A. S. (2018). Financing strategies for apparel start up business: a case study of RS Frenzy. Kota Bharu, Kelantan: UMK Press.
Publisher
UMK Press

Available in physical copy only (Call number: HD 62.5 S525)

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